Raipur: The “#RakhiWithKhaki” campaign initiated by Bilaspur Police has set a new world record for most selfies taken in 24 hours with a record-breaking 50,033 numbers of selfies.
An awarding ceremony was organized in the honour of the Bilaspur Police at Late Lakhiram Agrawal Auditorium at Bilaspur district on Saturday. The campaign received a certificate from Guinness Book of World Records during the ceremony. The chief guest of this program was United Nations Development Programme (UNDP’s) India head Prabhat Sodhi.
Addressing the gathering Bilaspur Superintendent of Police Arif H. Sheikh said that #RakhiWithKhaki campaign initiated by the department on the Rakhsha Bandhan festival successfully broke Samsung’s world record with an astounding record-breaking 50,033 numbers of selfies. Sheikh said that Bilaspur Police have always initiated campaigns to remove gender disparity. Chhattisgarh is among the top five states in the country where the number of crimes against women is very high. It is the duty of the police to find a sustainable solution to reduce the number of crimes against women. In this regard earlier Bilaspur Police launched a Raksha team helpline number—a toll-free helpline number for women—registered on every social media including Twitter and Facebook. Amid receiving a complaint from women, we send an immediate help. Although the Bilaspur population is around 10 lacs, not much women were aware of this helpline number, he said. Describing the motive of the campaign, Sheikh said that in an initiative to promote this helpline number, Bilaspur Police launched “#RakhiWithKhaki” campaign on the occasion of Rakhshabandhan festival. During the campaign, the women and the girls across the district had to click selfies with police personnel in any nearby police station and send it to us on Raksha team number via WhatsApp. Sheikh said adding that the campaign acknowledged as many as 50,033 selfies; I am glad that we have reached 50,033 women through this campaign and now the Raksha team’s helpline number is in their contact list—they can reach us whenever they need any help. The motive of the campaign was not to create any record but to reach out the women in the district and aware them about the helpline number. . Many senior officials along with officials of UNDP and the citizens of the district attended the awarding ceremony.